groq-builder: add Sanity Codegen / Typegen documentation

[scottrippey]

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Feature Request

Sanity Codegen / Typegen has been released, and is now the official, recommended way to generate Sanity schema types for consumption by groq-builder.

Currently, the documentation still lists the `ts-simplify` + `@sanity-typed/types` approach.  

While this is viable, the Sanity Codegen generated types have several advantages:
- Performance
- Simplicity
- Future-proof
- Better Developer Experience (named types, etc)

We need to update the documentation to showcase how to use Sanity Codegen together with `groq-builder`.

[danteissaias]

The way references are handled in deref() has to be updated to support [internalGroqTypeReferenceTo] being undefined. Sanity's typegen makes them all optional.

 asset?: {
      _ref: string;
      _type: "reference";
      _weak?: boolean;
      [internalGroqTypeReferenceTo]?: "sanity.imageAsset";
    };